As a child, I lived for the moment when I got to rip open the small cardboard door and stuff that single piece of chocolate—my daily wages—into my mouth.
I loved advent calendars. Every year, I got to pick out the one I wanted—and it was always the one with the most cartoon animals on it. And every year, without fail, I’d have a moment of weakness and I’d eat all of the chocolate by flashlight under my covers. I knew I’d have to listen to my mother yell at me all the way to school the next morning… It was worth it.
As it turns out, this memory isn’t too far from the ones shared by everyone on the Liquid Spark team. So when we started discussing fun ways to wrap up 2019 in preparation for 2020, we fell in love with the idea of a virtual advent calendar.
Except ours would be even more fun. At least… to the adventuring adults of the world!
In the spirit of those advent calendars we loved as kids and still love as adults, we’re creating a holiday marketing advent calendar of sorts. It’s going to feature awesome holiday marketing efforts and tips for adventure brands, from adventure brands!
Every day through the month of December, we’re going to jump on social media and highlight:
- Adventure brands who have a fun and unique approach to their holiday marketing.
- Tips, that put humanity and the bigger picture back into holiday marketing.
- Adventure brands who encourage a focus on people, place, and planet.
Some of these will be our own clients, some will be our own projects, some will be businesses that we’ve admired along the way. All will be insightful and loaded with great tips.
Who knows; you may just be inspired to shift your holiday marketing next year!
25 Days of Adventure Brands
December 1: We feature Stream2Sea and how they’ve made giving back a part of their holiday campaign in a unique way.
December 2: Alpaca Expeditions is a true leader within their community; they run a number of social projects that support local village needs.
We would love for you to follow along!
Follow the hashtags #25DaysofAdventureBrands and #LiquidSparkAdvent on Instagram or Facebook – or follow our account @LiquidSparkMarketing. We’ll be posting once a day, and would love to invite you to follow along!
Have an adventure brand you think could make the cut?
Have an adventure brand you know who does great work through the holidays? Let us know by emailing email@example.com with who they are and why you think they should be featured, and maybe we’ll get them into our line up!