About Julie Thorner

Julie is the founder and president of Liquid Spark. She is a digital adventure parent nomad, strategic marketer, and geo-tourism advocate. Julie looks at the total business ecosystem with any marketing/business opportunity - with a focus on sustainability impacts and reciprocal benefit for people, place, and planet. She believes experiences in the outdoors are profoundly important and healthy for all people to enjoy - and they create opportunities for awareness and engagement to be part of solutions for our blue planet.

Finding Success with Advanced Facebook Marketing for Adventure Brands

By |2020-10-05T19:42:44+00:00November 7th, 2018|

Is Your Facebook Marketing Delivering the Goods? Are you creating ads, throwing budget at them and hoping to sell out that trip that launches in 3 weeks?  Are you targeting the right prospects on Facebook? Do you know how to find them, build audience lists and retarget them? We can help you!  We [...]

Connecting Adventure, Spirit, and Sisters in Tibet

By |2021-02-05T20:55:41+00:00October 15th, 2018|

Traveling Halfway Around the World to Spark My Why  Every September since 2016, I have had the good fortune and great team support to leave my adventure marketing agency behind for 3 weeks to co-lead a Women's Buddhist Pilgrimage Tour to Eastern Tibet with my Tibetan sister guide. The tour is a unique adventure spirit journey, [...]

Five Key Steps to Successfully Identifying Your Adventure Prospects

By |2020-10-05T19:49:12+00:00October 12th, 2018|

You've heard the phrase, “We need results yesterday!”—maybe a boss uttered those words, or maybe you've said them yourself.  But you must have also heard that success is when preparation meets opportunity, right? It's a great saying and too often overlooked in the business world... I’m here to tell you that the latter, [...]

Visual Content Tips for Outdoor Brands

By |2020-10-07T18:10:24+00:00August 11th, 2018|

Ever hear the phrase that people eat with their eyes? It’s true. However, this is not just true with food—it’s true with almost any selection we make. From store shelves to products on the internet, to trips we take to far away places... visual presentation plays a huge role in whether prospects choose your offerings [...]

First Ever Tibetan Buddhist Pilgrimage Tour for Women

By |2018-09-11T21:44:42+00:00April 6th, 2016|

Last November of 2015 I got a chance to travel to Tibet to help with Tibetan responsible tourism entrepreneurs with their marketing challenges. The trip was part of a very cool, practical grassroots project that directly teaches Tibetans how to run successful tourism companies.  At the end of a two week trip that went from Chengdu [...]

Removing Related Videos Embedded from YouTube

By |2020-09-29T19:46:27+00:00March 17th, 2016|

Today, I'm going to share a little-known secret to getting the related video selections removed from videos you upload to YouTube and then embed on your blog or website. In the adventure travel and tourism space (as well as many others), YouTube is a great tool to help demonstrate activities and share real, authentic experiences [...]

Google’s Mobile-Friendly Search Impact on Adventure Brands

By |2020-10-06T17:37:47+00:00May 23rd, 2015|

We're in the calm after the Google virtual storm. How did your site do? Here's what we all got worked up about last month: Google demands mobile-friendly websites for mobile search - does your site pass? Google announced its mobile search algorithm would change to prioritize mobile-friendly sites over non-mobile friendly sites, effective April [...]

Rios Tropicales Wins Skål Sustainable Tourism Award

By |2018-09-11T21:44:42+00:00October 30th, 2014|

Rios Tropicales Wins Skal 2014 Sustainable Tourism Award with El Tigre Project & more Our beloved client Rios Tropicales is once again getting recognized for its innovative and exceptional approach to tourism. Skål International awarded Rios Tropicales its 2014 Sustainable Tourism Award in the category of Tour Operators. President and Cofounder Rafael Gallo was in Mexico City [...]

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